Why does ChowNow use a Text-To-Order code and not QR codes for restaurant marketing?
Not all customers have the QR scanning app on their phone, but everyone has text messaging capabilities. ChowNow provides all our restaurant clients with a custom Text-To-Order code for their mobile app.
We found that people are more likely to order from a restaurant from a Text-To-Order code than those who were willing to scan a QR code. Make sure to display your TTO code on your POS receipts, in-store signage, 4×6 cards, takeout menus, business cards, and stickers!
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