Restaurant Technology and Marketing Ideas | ChowNow Blog
December 10th, 2012

Facebook ordering: Could it be easier? We think not.

Stupid simple. That’s how we like to think about our Facebook ordering platform here at ChowNow. But, we also love a “how to” guide as much as the next guy, which is why we’d like to present this handy little guide on Facebook ordering.

Read More
November 24th, 2012

Pass the mashed potatoes, snap a photo and add a filter like everyone else

“Pass the mashed potatoes please, wait, hold that pose and smile!” That’s what millions of Instagram users across the United States were saying during Thanksgiving dinner. That’s since this year the holiday marked Instagram’s busiest day ever with 10 million Thanksgiving-related words according to this Forbes article among many others.

Read More
November 18th, 2012

Walmart will deliver artisanal food to your house, but is it a service for you or them?

It’s funny. Walmart launches this new food delivery service Goodies, but if you visit the website you’d have no idea it’s a Walmart offshoot. Goodies is the latest food-related monthly subscription service, sending members a box of 5-8 products for $7 month.

It makes sense though that Walmart wouldn’t stick it’s big box branding all over the the homespun-feeling website. How many people do you know who turn to Walmart as a source for new artisanal or ethnic foods?

Read More
November 16th, 2012

What happened to home cooked holidays? More than 30 million eating out or take out this Thanksgiving.

That’s right, 30 million people ate out or got takeout for Thanksgiving last year. And, the National Restaurant Association projects those numbers to increase for this year.

To break those numbers down a bit further, 14 million Americans are expected to dine out while the other 16 million will either take out full meals or buy components a la carte according to this Time article.

Read More
November 14th, 2012

Amazon now sells wine, but do the little guys already do it better?

Launched yesterday, Amazon.com now sells wine. Sourced from wineries from across the U.S., inventory is currently at about 1,000 different wines available only to residents of specific states.

But, Wine.com, a seasoned online warehouse, isn’t just sitting back. Instead, the 12-year-old website launched a new “marketplace,” offering rare or hard to find labels to help compete against Amazon’s giant launch. But selling wine is about where the two marketplaces’ similarities end.

Read More
November 12th, 2012

Virtual stores: because people don’t want to shop, but still feel like they’re shopping

Virtual stores are starting to crop up nearly everywhere—or at least everywhere that sees hoards of busy people who don’t like or don’t have time for grocery shopping. Ironically enough…

Read More
November 10th, 2012

Yelp is the latest on the online photo menu train.

Announced yesterday, Yelp’s restaurant profiles now add user-generated photos into menus, next to a description of the dish and the price. The new technology boost is a huge update over…

Read More
November 8th, 2012

Only 12 of the top 100 global brands don’t have an app. Now, onto downloads.

In many ways, a brand’s presence in the App Store is one indicator of its overall value. In fact, the top three risers in 2012 in terms of value are three of the most downloaded brands in the store: Apple (whose value increased by 129% to $76,568M), Amazon and Samsung. Other top brands include Disney, Facebook, Google and eBay.

As this TechCrunch article about a recent Distimo report explains though, for brands like this who are already on board with the valuable impact of apps, it’s not whether they’re in the app store, but how. There are three main schools of thought relating to reasons brands create apps. 1) Marketing: the Apple Store provides a huge channel for brand visibility; 2) Product support: Facebook is a great example here, creating a mobile version of their existing website; 3) Profit: Disney creates games that are only available in the App Store, for a fee.

Read More
November 5th, 2012

Not sure what you’re in the mood for? Let a website clue you in.

By Lauren Sudekum, Chow Now Techie Foodie News Buff Why take the five minutes to really contemplate what you’re in the mood for when a website will do the thinking…

Read More