The COVID-19 pandemic has been a devastating experience for the restaurant industry, which has lost an estimated $200 billion within the first seven months of the crisis. Even in these…
When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. While customer acquisition is critical to running a business, many owners overlook how…
The COVID-19 pandemic has fundamentally changed both restaurant operations and consumer behavior. In March 2020, searches for “restaurant takeout” on Google increased 285 percent, as diners reacted to the closure…
- July 10th, 2018
- How to
- Marketing
- Restaurant Tech
The Do’s and Don’ts of Running Restaurant Promotions
We know that saving money is the #1 concern for restaurant owners and managers everywhere. Facing notoriously low profit margins, it’s easy to shy away from the idea of selling…
Among all the menu ideas out there, there’s something about the thrill of “secret menus” at restaurants that people just can’t seem to resist. From In-N-Out’s animal-style everything, to Starbucks’…
- June 3rd, 2018
- Marketing
- Restaurant Tech
- Social Media
Instagram for Restaurants: Maximize Your Success
At well over 500 million active users and rolling out new features on the reg (business analytics, Instagram Stories, live video, and Start Order), Instagram’s audience eclipses that of Twitter,…
- May 2nd, 2018
- Marketing
- Online Ordering System
Why Your Restaurant Needs to Take Advantage of Customer Data
It’s undeniable that online ordering is revolutionizing the restaurant industry, with 60% of consumers ordering delivery or takeout at least once a week. And while the sheer convenience of online…
A boring restaurant menu is like a blank billboard – it fails to catch the eye and engage your customers. While your menu’s primary function is to allow visitors to…
- April 1st, 2018
- How to
- Marketing
- Restaurant Tech
Restaurant Email Marketing Made Easy
Digital communication is constantly evolving, and it’s more important than ever to stay on top of your competition. While staying on trend with new marketing channels is important, one classic…
- March 2nd, 2018
- Marketing
- Social Media
5 Fresh Marketing Promotions for Restaurants to Try This Spring
Springtime means the promise of something new. New beginnings, new growth, new energy — and if you can be productive during the spring months, that feeling of success can carry…
